"It Starts Here" the new mantra for MSU

Coach Mark Dantonio shares the new catchphrase for the upcoming football season at Big Ten Media Days in Chicago.

For the second year in a row, Michigan State coach Mark Dantonio dropped the manta for his football team in the upcoming season at Big Ten Media Days in Chicago.

”Chase It” now has been replaced with “It Starts Here.”

Dantonio, who said this catchphrase was his idea, explained that the saying stems from wanting his team’s focus on handling success – another phrase used a lot.

”Things are just getting started,” he said. “Our little phrase this year, our catchphrase or our mantra is, ‘It starts here,’ whether it’s today, whether it’s the first game, it starts here.”

That came as news to defensive end Shilique Calhoun, who said the media learned of the phrase before he did. While he said Dantonio could provide a better explanation of the saying, he offered up his thoughts.

”It starts today,” he said. “It all starts right now. What are you doing to better yourself? What are you doing to better this program?”

Safety Kurtis Drummond said it focuses on the hard work that will always lie ahead.

”Get back to work day by day and week by week, just understanding where you came from and the hard work that needs to be done,” he said.

So while “Chase It” proved successful in the 2013 season, time will tell if “It Starts Here” breeds similar success.


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