Mix 101.5 WRAL-FM Named New Flagship Station

NC State officials announced today that an agreement has been reached involving its rights holder, Wolfpack Sports Marketing, and Capitol Broadcasting Corporation to partner with CBC station Mix 101.5 WRAL-FM.

The agreement moves Wolfpack sports programming to the FM side of the dial and solidifies NC State's flagship radio partnership through the 2016-2017 seasons.

Mix 101.5 WRAL FM is one of the most powerful (100,000 watt) and popular stations in the Triangle and surrounding areas. Radio broadcasts for the Football and Men's Basketball season will move to Mix 101.5 starting with the NC State vs. Central Florida football match-up on Sept. 1. "Our relationship with NC State has been a great one over the years and we are extremely excited about expanding our affiliation with the University through this radio broadcast agreement," Jim Goodmon, President of CBC said.

WCMC 99.9-FM will carry the weekly Tom O'Brien and Sidney Lowe coach's call-in shows on Monday nights. The first Tom O'Brien show will debut on Monday, August 26, 2007. The Wolfpack Sports Network's coverage of the ACC Men's Basketball Tournament will also be carried on WCMC-FM, with the exception of NC State games broadcast on Mix 101.5 WRAL FM.

While excited about this arrangement, NC State Director of Athletics, Lee Fowler was also appreciative of the long-standing arrangement Wolfpack Sports has enjoyed with WPTF 680-AM. "We are proud of the growth that the Wolfpack nation has enjoyed throughout its partnership with 680 WPTF and Curtis Media. They were with us during many of the great moments in Wolfpack history. Now, CBC's long-term commitment to NC State provides us with the strategic advantage we need to develop the great moments that will make up the future of Wolfpack Athletics," Fowler said.

The excitement for this change was evident when talking with Director of Marketing & Promotions, Chris Alston, "The listenership of 101.5 WRAL FM is consistent with the composition of our Wolfpack fan and alumni bases. Mix 101.5 WRAL-FM's programming is also conducive to the family atmosphere we strive for at NC State events."

Businesses wishing to inquire about advertising opportunities during these games or with other Wolfpack Athletics programs should contact Wolfpack Sports Marketing at (919) 831-9653.

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