"The University of North Carolina is one of the premier flagship institutions in college athletics and Woody Durham is one of the giants in our industry - they continue to be an outstanding team," says Sobba.
Durham is the radio play-by-play voice for Carolina football and men's basketball, serves as host of the weekly call-in radio programs, daily radio updates and weekly television programs for football coach John Bunting and men's basketball coach Roy Williams.
"It is hard to think of Carolina athletics without Woody Durham behind the microphone, so I am ecstatic that Woody and Learfield Communications have agreed to team up for another five years," says Director of Athletics Dick Baddour. "Woody and (color analyst) Mick Mixon are an important part of the Carolina family. We anticipate hearing many more of their exciting calls in the years to follow."
A Mebane native who grew up in Albemarle, Durham was graduated from UNC in 1963. He became the permanent radio voice for the Tar Heels in 1971 and has since been named North Carolina Sportscaster of the Year 11 times, including this past season.
"After 32 years I think every Carolina fan knows of my passion for the University and the Tar Heels, and I now look forward to bringing that passion to the broadcasts for another five years," says Durham. "My association with Learfield Communications and Tar Heel Sports Marketing has been an enjoyable experience, and it will be exciting to help them do what they have planned in cooperation with UNC athletics.
"I look forward to watching John Bunting and Roy Williams get Carolina football and basketball back to the levels where every Tar Heel fan hopes they will be. I am anxious to help them in any way I can."
Durham has broadcast more than 1,400 Carolina football and men's basketball games. He received a 'Priceless Gem' from the athletic department in 1994, the Distinguished Service Medal from the General Alumni Association in 1995, the William R. Davie Award from the UNC Board of Trustees in 2000 and the Russell Blunt Legends Award from the North Carolina High School Athletic Association on May 1, 2003.
"Woody Durham and the Tar Heels go together like football and a beautiful fall Saturday afternoon," says Bunting. "He's the best. He called our games when I was a player here, which makes it even more special that he continues to be at the top of his profession. When I listen to him call a game today, it makes me think back to the great days of the past, and the even greater days ahead."