"He's very versatile," Concord head coach Glen Padgett said. "… He has great vision. He catches the ball well out of the backfield. He has excellent balance. He breaks tackles. His pad level is excellent – he runs with low pad level… He's an exceptional running back on the high school level and I think he's going to be the same on the collegiate level, as well."
Reid teetered between varsity and junior varsity during his freshman year playing both running back and linebacker. He actually started a varsity game at linebacker.
Heading into the 2012 season, it was decided to not only keep Reid on varsity but to have him start at running back and focus solely on offense.
"He's just too valuable for us on offense," Padgett said.
Reid responded by rushing for 1,590 yards and 14 touchdowns on 230 carries (6.91-yard average) and caught 23 passes for 244 yards and three scores in 14 games. His numbers could have been significantly better if not for a high ankle sprain that kept him out of two games and limited him in a few others.
More important than his stats, Reid helped Concord to the NCHSAA 3AA title game, which it lost to Havelock (N.C.).
"He was huge for us, because while we were able to throw the ball for over 4,000 yards he gave us balance," Padgett said. "When people went to their nickel and dime packages to slow down our passing game, we were able to take advantage of that with him."
With Concord quarterback B.J. Beecher lost to graduation, more of the offensive workload will fall on Reid this coming season and beyond.
"At the high school level you tailor make your offense to your roster," Padgett said. "We have to build our offense philosophically around our players… He's going to be a huge part of our offense moving forward."
Reid is awaiting his first scholarship offer, but Padgett says that "dozens" of colleges have inquired. Reid says he hears the most from Clemson, Duke, North Carolina, NC State, Virginia, and Wake Forest.
Chris Kapilovic, who recruits Concord for UNC, has been in regular contact with Padgett.
"It's early, but I know they're interested and are impressed with what he did last year," Padgett said. "They've come by to see him several times."
Last summer, Reid attended several college camps including stops at Duke, UNC, NC State, Virginia, and Wake Forest. He plans to have a similar camp schedule this coming summer with all the same stops, plus Clemson and Michigan.
Outside of the camps, the only other recruiting trip Reid made was a football game to Clemson.
Reid's uncle, Kenny Moore, was an All-ACC performer for Wake Forest (2003-07). Moore also bounced around between a couple of NFL teams, including the Carolina Panthers (2008-10)… Reid grew up a Wake Forest fan, because of that family connection to the school… Outside of football, Reid is a part of Concord's basketball and track-and-field teams. He participates in the triple-jump and is on a couple relay teams.