USA Football Season Tickets Progressing

As reported in a little over a month ago, USA football season ticket sales have been consistently ahead of the pace of last season when sales totaled 8,433. That number threatened the top spot in the Sun Belt in 2010 and now there is word that sales for 2011 are really surging as the summer progresses.

According to sources in the South Alabama ticket offices in early May, ticket sales were about 500 ahead of those in 2010 at a similar date. According to those same sources, sales now have already reached just short of the 8,000 ticket mark. With the pace seeming to accelerate, projections for season ticket sales have now been increased to between 9,500 and 10,000.

It bears noting that these are actual ticket sales. Some Sun Belt programs, who will not be mentioned by name, have been known to set aside complimentary tickets for every home game of the season and count them as season ticket sales. It should also be noted that South Alabama, for the final time, will not have any FBS teams on their home schedule. This certainly makes Jag fans optimistic about attendance in 2013 when the program becomes a full-fledged FBS program and will begin hosting teams from the Sun Belt as well as out-of-conference foes.

To see how USA stacks up to the rest of the Sun Belt, here is an excerpt from the May 4th article:

While the Jags aren't going to be selling out any 100,000 seat stadiums on their own anytime soon, their season ticket sales and 18,000-plus attendance for every home game on their first two years already puts them on par with several of their future conference mates.

Last season, if USA had been a football-playing member of the Sun Belt, their 8,433 season tickets would have put them in second place in the conference. They would have been beaten only by Troy and their suspiciously even number of 10,000 season tickets sold. The rest of the Sun Belt broke down like this: WKU (7,340), ULL (6,797), MTSU (6,157), ASU (5,777), ULM (3,042), UNT (2,745), FIU (2,500) and FAU (1,431).

It is interesting to note that the bottom three in season tickets sold belong to the largest universities in the biggest markets in the conference. Obviously there is little correlation in student body or nearby population, but there is some in the average ticket price per school. USA, with a home schedule that features no FBS teams, has the lowest average in the conference at $14.16 per game. The link between ticket sales and price doesn't really hold up after that as FAU averages $17.20, WKU $18.85, Troy and ULL $20.00 and UNT $25.00 as the other schools with a single average number we were given to work with. The rest of the conference had a premium seating average and standard seating average. Their prices break out like this: ASU ($24.16/$15.00), FIU ($25.00/$16.67), ULM ($24.00/$18.00) and MTSU ($22.50/$20.00). It bears mentioning that only ULL and ULM do not offer an out of conference opponent on their home schedule from a BCS conference or Conference USA.

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