28 seconds were all he needed to know that it was time for him to go.
Kiffin opened the post-practice briefing as he normally does, with a statement about the day's practice. "Really good practice today," he said. "I thought the offense came out, was really crisp, in both the running game and the passing game and it was good to see."
USC's offense and more specifically their offensive line visibly struggled during last Saturday's 21-14 loss at Stanford. It was important for Kiffin to note that his offense is getting back on track in time to host Cal.
What wasn't important for Kiffin, was to unveil details as to why his offense looked better. Following Kiffin's statement, a reporter asked if the return of a formerly injured player impacted the play of the offense at Wednesday's practice.
"I don't know," was Kiffin's response, followed by a heavy sigh and "I gotta go."
He promptly left the media scrum to return to the practice field.
USC released a new media policy following the end of fall camp, stating that the media is not allowed to "report on strategy or injuries that are observed during the course of watching that practice or result from that practice."
The question asked of Kiffin could be interpreted as a violation of the new policy.
A reporter was banned just last Tuesday for publishing an injury report about USC placekicker Andre Heidari. He was reinstated to practice two days later after local area newspaper editors met with USC Athletic Director Pat Haden.