UW, WSU drop Apple Cup to Qwest Field plans

Friday it was revealed that representatives for Washington and Washington State could not come to an agreement regarding seating and ticket allotment that would have seen the Huskies and Cougars sign a 6-year deal to host the annual Apple Cup at Qwest Field. Reports from KJR AM-950 in Seattle and the Spokesman-Review have confirmed the news.

"It became evident an understanding on ways to maintain the neutral-site atmosphere in regards to ticket allotment could not be reached," Washington State athletic director Jim Sterk said in a release Friday that announced WSU was ending discussions to move the game, "therefore, our student-athletes and Cougar fans would not be best served without this key component."

Washington wanted roughly 38,000 tickets, the same number of season-tickets they have sold so far for the 2009 season, or 7,000 more than the original split.

"I was not going to continue following a path that was not in the best interest of WSU Athletics, the university and our fans," Sterk said in the release. "What made this possible agreement attractive were the additional number of tickets available to our fans, the financial gain seen by the athletic department, and the tremendous exposure created by playing a game of this magnitude at one of the premier sporting venues in the country.

"However, the final details could not be ironed out."

The orignial six-year proposal, brokered by First & Goal, who developed Qwest Field and is currently operating the facility, was expected to generate roughly $10 million more in revenue.


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