UW announced Friday that fans will be able to make monetary donations at Camp Randall prior to kickoff at 11 a.m. Wisconsin is extending the number of fan ambassadors at the game to include volunteers who will have official collection canisters. Those volunteers include student-athletes from the Student-Athlete Advisory Committee. All ambassadors will be stationed outside the stadium from 9 a.m. through the first part of the game. These volunteers will collect cash as well as checks, which should be made out to the American Red Cross.
The athletic department and National W Club have also announced that they will donate 10 percent of this weekend's concession sales to the relief fund.
In a statement on UWBadgers.com, Gov. Jim Doyle proposed that if each of the 80,000 expected to attend the game donated $1, Wisconsin fans would raise $80,000 from that event.
"Our thoughts and prayers go out to all of the people in Alabama, Louisiana, and Mississippi who so desperately need our help. I want to thank those in Wisconsin who have already stepped up to help – and encourage everyone to donate what they can," Doyle said.
"Our loyal fans are always willing to help," UW athletics director and head football coach Barry Alvarez said. "I'm pleased that Saturday's game can serve as a catalyst to this university effort."
Monetary contributions to the Red Cross will be used to help hurricane survivors by providing: food and safe water, immediate family supplies, health care and disease prevention, mental health counseling, and disaster preparedness and prevention measures.
Donations may also be sent to: American Red Cross, 28 Bascom Hall, 500 Lincoln Drive, Madison, WI 53706. Include "Hurricane Relief" in the memo section of the check.