Badger Nation Magazine Launches!

Ronny Whitworth, former editor of <i>Inside Wisconsin</i> magazine, is back. Many UW fans remember Whitworth as the independent voice of Badger Athletics during his tenure at <i>Inside Wisconsin</i> magazine. Whitworth resigned from <i>Inside Wisconsin</i> magazine several months ago and recently joined as publisher of Badger Nation.

As publisher of Badger Nation magazine, Whitworth will continue to bring Badger fans closer to the action of UW athletics than ever before. In addition to daily information and insight provided on, Whitworth will start a new magazine under the same name. Furthermore, Badger Nation magazine has agreed to take over the existing subscriptions of Inside Wisconsin Magazine.

Badger Nation magazine will offer the highest quality in design, feature stories, personality profiles, in-depth team/roster/opponent analysis and recruiting information on a MONTHLY basis. The all glossy, Sports Ilustrated-like format will be unparalled in the publishing business, making Badger Nation magazine the perfect complement to the daily news produced online by Whitworth.

"I am excited to be back covering Badger sports. The Publishing gave me an opportunity to get back into doing something I love after my employment with Inside Wisconsin magazine recently came to an end. I think the format of a monthly, glossy magazine with exceptional photography and in-depth analysis is the perfect complement to the daily updates I plan on providing via the website. I can't wait to get started," said Whitworth.

Jim Heckman, CEO of Publishing agrees Badger Nation magazine represents the future of college team sports publishing.

"The internet has completely changed the team publishing business forever. It's obvious to me the weekly tabloid is entirely obsolete and at best, redundant. Why would anyone want to pay for a weekly publication? By the time it shows up, the news inside is either old and in some cases, has changed. The internet, on the other hand, offers timely information by the hour. Nobody wants to read a 2,000 word article on their computer. Instead, fans need a monthly magazine with beautiful photography, in-depth feature articles and most of all, a quality keepsake they can save for years as the only viable complement to online information."

"Our new product answers this need with a monthly, ALL GLOSS, color format and our goal is to create a magazine of such quality, that each magazine will last a lifetime as a collector's piece. We have now created the ultimate package for the true Badger fan: the best time-sensitive news on the web, complemented by a world-class feature-driven gloss magazine!"

Badger Nation magazine will debut in August 2002 and will be published on a monthly basis ten times per year. Yearly subscriptions will sell for $44.95 and will begin with a special reduced rate of $39.95 for orders placed online.

For more information and to order Badger Nation magazine, Click Here.

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