"Rollie was not only my close friend and business associate, but a 'brother' in every sense of the word. As one of the most influential and dynamic leaders I have known, he made a tremendous impact on the Southern California business community, as well as the many non-profit charitable organizations in which he participated. Rollie was an active member of the Dodgers' Board of Directors, regularly attended home games and games at Holman Stadium during Spring Training, and greatly contributed to the success of the Dodgers organization."
Seidler was the son-in-law of Kay and Walter O'Malley. Seidler and his wife Terry O'Malley were married for 47 years. Seidler served on the Board of Directors for the Los Angeles Dodgers from 1975-98 and also was their secretary (1975-80), treasurer (1981) and vice president, and treasurer (1982-98).
A 1952 graduate of the University of California at Berkeley, Seidler enlisted in the Army and was assigned to the Army Language School in Monterey, Calif. Upon his Army discharge in 1955, he entered the business world working for Mitchum, Jones and Templeton in Los Angeles, and by opening the McDonnell and Co. branch office in L.A. He was a founding partner of Seidler, Arnett and Spillane, and chairman/CEO of The Seidler Companies Incorporated in 1969.
Besides the Dodgers, he served on numerous boards, including Mellon West, Golden State Foods, New York Stock Exchange Boards of Arbitration and Hearing, Pacific Stock Exchange Board of Governors and National Association of Securities Dealers Ethics and Business Conduct Committee.
Among the educational and community institutions on whose boards he served: Loyola Marymount University Board of Trustees, UCLA Anderson School of Management, Advisory Council for the Mendoza College of Business at the University of Notre Dame, Los Angeles Archdiocesan Finance Council, Association of Governing Boards of Universities and Colleges, St. Francis High School, and Town Hall Los Angeles.
Seidler made regular visits to the Dodgers' Spring Training base, Dodgertown in Vero Beach, Fla. He first went there in 1958 to visit Terry O'Malley, then a secretary at the Dodgertown Camp for Boys, and traveled there every year after their wedding on Oct. 4, 1958. The Seidlers have 10 children.
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