ALLEN PARK -- It's now or never for the Detroit Lions.
Currently in a four way tie for ninth place in the NFC, the Lions are running out of runway as they attempt to make the playoffs for the second time in as many seasons.
One of the teams currently occupying one of the six playoff spots in the conference, the Green Bay Packers, is the team's upcoming opponent, making this a must-win.
In fact, the Lions have three consecutive home games starting this weekend and cannot afford to drop any one of them.
"(I'm) Just tired of losing period right now," said linebacker Justin Durant. "It's not the season we expected to be having right now. It's a big game for us, we have three at home and we're still confident in what we have and confident in our players and confident in our schemes and coaches and everything. We just got to go out and get on a little run."
Adversity has struck the Lions and the uphill battle to making the playoffs may resemble Mount Everest but there is no wavering from the original goal.
"You can't ever get too up or too down in this league," said Durant. "You can go on a run at any time. There has been many a teams that have not started off well and ended up strong and went on to win Super Bowls in this league. Hopefully we can put something together."
The word hope is used loosely here. There is no doubt that the Lions wish to win but they are also putting forth the painstaking effort – on and off the field – to give themselves a chance.
"For me personally, I feel like the important thing is to make sure you're turning over every stone in your preparation," said defensive end Lawrence Jackson. "Every week you have to question yourself to see if you could have done something better. What part of your game can you enhance for the next week. Right now, coming down the stretch, we know how it important it is to win every game and doing what you got to do."
The team has an awareness of what needs to be done and the time sensitive manner associated with it.
"Urgency is a must in every week that you play the game but I think more so now," said linebacker Stephen Tulloch. "Being 4-5 and 0-3 in the division, the margin for error is getting very, very thin if not thin already. We have to find a way to get it together now because these next three games at home are huge for us. We have to find a way to buckle down and get a win and eliminate the mistakes and play team football."
Urgency seems to be the perfect way to describe the mindset within the Lions locker room.
"Urgent is a good way to put it," said Jackson. "We don't have a lot of margin for error right now. I think that's clear. It's put up or shut up. We got to go out there and play our football all the way through. Got to start, can't have mistakes."
A win this weekend means the Lions stay alive. A loss presents a hole that would be next to impossible to dig out of.
It's do or die time.