"Each year we look at our ticket prices as they relate to the rest of the league and adjust accordingly," said Mark Wagner, the Packers' director of ticket operations. "This increase keeps us in the middle of the pack in pricing, where we always try to be.
"We take into account our league ranking in average ticket price and how that relates to our contribution to the shared revenues among visiting teams. The increase in price this year will take both figures to about 20th place among all clubs. That ensures we're making our fair contribution to the other teams as well as keeping in mind the valuable game day experience we offer our fans. The fans enjoy coming to games at Lambeau Field and taking in all that it offers."
Season tickets between the 20-yard lines (sections 115-124 and 322-330) now will be priced at $72, other sideline seats (sections 109-114, 125-230, 314-320 and 332-338) will be $64 and end zone seats (sections 100-108, 131-138, 303-312 and 340-354) will cost $59.
The average ticket price: $63.39, about 20th in the league.
Private box tickets in 2007 will be $72, also an increase of $5. Club seat ticket prices are set per contract with each individual ticket holder.
Comparatively speaking around the NFC North for the 2007 season, the best sideline seat for the Vikings is $111, the Bears $104, and the Lions $70.