In 2001, the Packers hit season ticket holders with user fees totaling $2,000 per seat - $1,400 for Green Bay package season ticket holders and $600 for Milwaukee packages. The user fees are part of the private sector share of the $295 million stadium renovation plan.
The renovation, on schedule to be completed in time for the first preseason game on Aug. 22, includes new state-of-the-art scoreboards and a fully completed upper concourse and remodeled lower concourse, along with a new Packer Hall of Fame, and restaurant and entertainment options.
"We were in the bottom third of the league with our ticket prices and now we will be in the upper half overall," Ticket Director Mark Wagner said in a release on the team's web site. "Without the increase this year – and in light of all the increases being made by other teams – we would have to make a more significant raise in the future to keep pace with the other clubs."
Season tickets between the 20-yard lines (sections 115-124 and 322-330) will now be priced at $63, end zone seats (sections 100-108, 131-138, 303-312 and 340-354) will cost $50 and other sideline seats (sections 109-114, 125-230, 314-320 and 332-338) will be $55.
In 2000, the Packers increased prices on seats between the 20-yard lines by $7 per ticket, and all other seats in the stadium bowl jumped by $5 per seat.