According to ESPN, Bridgewater could be heard yelling "Purple Rain" while taking snaps during Minnesota's training camp, a tribute to musician and beloved Minneapolis native Prince. The rock icon was scheduled to play a concert August 13 at the new U.S. Bank Stadium, but passed away from a prescription drug overdose earlier this year.
Prince had become a beloved part of the region's culture, helping establish the "Minneapolis Sound" while staying relevant in the local music scene.
The organization is making it a priority to honor the life of Prince, with a tribute concert already scheduled for Oct., 13.
This mural by a local artist will be hung for all to see in the club area of the stadium.
The stadium even glowed bright purple to honor what would have been Prince's 58th birthday.
Who knows if the codeword will stick, but it'd be hard for Bridgewater to find one as cool and meaningful as this one.