YUM Sharp Shooter Has Bass In The Crosshairs

Fort Smith, Ark. – The new YUM Sharp Shooter drop shot and finesse worm features all of the qualities of a hand-pour – soft, supple plastic, a flat bottom that provides a horizontal attitude on the hook, and a flat, thin tail flare. While the Sharp Shooter is designed for use on a drop shot rig, it also catches bass when rigged on a light-wire jighead or even a downsized Texas rig.

The new Sharp Shooter worms are thin in diameter to increase that lifelike undulation that triggers strikes. The Sharp Shooter features a soft, smooth body, and the enticing spear-like tail moves with every rod twitch or tiny breath of current.

The new YUM Sharp Shooter drop shot and finesse worm is available in two sizes, 4 ½- and 6-inches, and is available in 10 pro-selected, fish-catching color patterns. For more information go to www.yumbaits.com.

About YUM – YUM was established in 2002 in Fort Smith, Ark., to manufacture technologically advanced, scientifically proven and truly effective soft plastic lures. Part of PRADCO Outdoor Brands fishing division, which also includes legendary lure companies such as BOOYAH, Heddon, Rebel and others, YUM produces top-quality umbrella rigs and jigheads in addition to cutting-edge soft plastic baits. PRADCO Outdoor Brands is owned by EBSCO Industries, headquartered in Birmingham, Ala., a global corporation with divisions and subsidiaries in 23 countries. Founded in 1944 by the late Elton B. Stephens, EBSCO has grown and diversified into more than 40 businesses.

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