Third Year For School of Fish

School of Fish starts third year! School of Fish, a leader in kids fishing education programs, is proud to announce the organization is launching its third year with more classes scheduled and a great team of supporting sponsors.

Designed as a 3-hour fishing class for kids and beginners, School of Fish is taught in a fast-paced environment where kids learn about lakes and fish and also learn to tie a fishing knot and rig their own fishing set-up. Additionally, kids leave class with their own rod & reel, tackle pack, and much more.

School of Fish is offered to fishing/sportsman’s clubs, civic organizations, and retailers. The School is designed as a turn-key opportunity, providing the materials and doing the work, while the local group gets the recognition of providing a great opportunity for their community. Because of the successes of open-water School of Fish, an ON ICE version of the curriculum was developed in fall, 2013 and continues to be very well received.

“We’ve taught schools all across Minnesota for two years and last year taught in Wisconsin” said Mike Frisch, one of the School of Fish founders. “We already have 24 schools planned for 2015 in Minnesota and, are busy scheduling schools in Wisconsin and the Dakotas too.”

School of Fish graduates leave class “water ready” equipped with a Shakespeare Fishing rod & reel, tackle box with Northland Tackle, the School of Fish workbook, a KLN Family Brands snack bag, $10 Cabela’s gift card, and much more. Most importantly, however, they have the knowledge to find their own fishing spots, rig their own fishing rigs, and catch fish!

2015 open-water School of Fish sponsors include Shakespeare Fishing, Soderholm Insurance, Larson FX Series Boats, KLN Family Brands, Northland Fishing Tackle, Cabela’s, Ice Castle Fish Houses, Fishing the Midwest, and Whiskey Creek Media.

“Most of our sponsors have been with us since day one and the commitment they have shown to the program, kids, and the future of our great sport is awesome,” Frisch added. “We are very fortunate to be able to put the finest in fishing gear in the hands of our graduates so they can get started on the right track to lots of enjoyable and successful outings and, we couldn’t do that without great sponsors,” Frisch said.

Additionally, School of Fish, through its partnership with Fishing the Midwest is able to offer kids the chance to be on television. “Bob Jensen, founder and host of Fishing the Midwest, sees the value in what we do and has been a big supporter of School of Fish,” Frisch said about Fishing the Midwest. “He has very graciously offered two School of Fish kids the chance to make guest appearances on the award-winning Fishing the Midwest TV show,” Frisch went on. “At the conclusion of this winter’s ON ICE season we will draw one boy or girl to be on TV and do the same at the conclusion of 2015 open-water schools,” Frisch concluded.

More details regarding School of Fish, including an information packet, can be secured by contacting Mike Frisch via email at or by visiting the School’s web page by clicking on the School of Fish link at ,

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